Brand News Branding Meda Man

Brand News

News

TKO Group: News

X News

Media Man

Ambush Marketing

Media Man Int

Media Man Int X

Elon Musk’s X Files Antitrust Suit Against Global Advertising Alliance

August 6, 2024

Elon Musk’s social media platform X has launched a significant antitrust lawsuit against the Global Alliance for Responsible Media (GARM) and several of its member companies, alleging an illegal ad boycott that targeted the platform. The lawsuit, filed in Texas, is aimed at GARM, its parent firm World Federation of Advertisers (WFA), and members including CVS Health, Mars, Orsted and Unilever.

In an open letter to advertisers, X CEO Linda Yaccarino highlighted the reasons behind the lawsuit, stating that it was a direct response to GARM’s actions which allegedly cost the company billions of dollars. “This is not a decision we took lightly, but it is a direct consequence of their actions,” Yaccarino wrote. “The illegal behavior of these organizations and their executives cost X billions of dollars” per The New York Post.

The lawsuit is seeking trebled compensatory damages and injunctive relief, according to a complaint viewed by The New York Post. GARM, led by Robert Rakowitz, is an initiative of the WFA, which represents many of the world’s largest companies and ad organizations, including Disney and Coca-Cola. Its members control 90% of global marketing spending, nearly $1 trillion per year.

Yaccarino emphasized that the issue extends beyond financial damages. “This case is about more than damages — we have to fix a broken ecosystem that allows this illegal activity to occur,” she added.

According to The New York Post, the suit argues that the boycott undermined the marketplace of ideas by financially harming certain viewpoints over others. (Credit: PYMNTS)

Full article and coverage via PYMNTS

https://pymnts.com/cpi-posts/elon-musks-x-files-antitrust-suit-against-global-advertising-alliance/

PYMNTS is a former Media Man 'Business News Outlet Of The Month' award winner and finalist

News

Elon Musk takes GARM, several companies to court over alleged advertising boycott of X outlined in bombshell report

August 7, 2024

Tech billionaire Elon Musk has taken several companies and an advertising alliance to court over allegations of a "boycott" of X.

Elon Musk has waged “war” against advertisers as his social media platform X filed an antitrust lawsuit against a global ad alliance and several major companies, accusing them of illegally boycotting the site.

X filed a suit in a federal court in Texas against the World Federation of Advertisers (WFA), the Global Alliance for Responsible Media (GARM) and its members CVS Health, Mars, Orsted and Unilever.

The suit comes after a report from the US House of Representatives Judiciary Committee found GARM and its members “directly organised boycotts” and employed other indirect tactics to target disfavoured “platforms, content creators” and news organisations to demonetise them.

It alleges that GARM’s boycott led advertisers to pull money from X under the guise of “brand safety” concerns.

X’s CEO Linda Yaccarino argued this tactic hindered users on the social media platform from accessing a wide breadth of ideas by funding alternative viewpoints.

“The consequence - perhaps the intent - of this boycott was to seek to deprive X’s users, be they sports fans, gamers, journalists, activists, parents or political and corporate leaders, of the Global Town Square,” she wrote.

“To put it simply, people are hurt when the marketplace of ideas is undermined and some viewpoints are not funded over others as part of an illegal boycott.”

Mr Musk shared his colleague’s statement to the platform and boldly declared: “We tried peace for 2 years, now it is war.”

He later encouraged “any company who has been systematically boycotted” to file a suit.

Following his post, video sharing platform Rumble joined Mr Musk’s lawsuit, claiming it has also been impacted towards GARM’s alleged skew away from right wing voices and ideologies.

The platform announced its move on X where it accused GARM of being “a conspiracy to perpetrate an advertiser boycott of Rumble and others, and that's illegal”.

Since Musk took over the social media platform in October 2022, X has suffered a serious dive in ad dollars with the platform taking in US$2.5 billion in 2023, according to Bloomberg.

This was down from the US$1bn it was bringing in every quarter of 2022.

Musk triggered controversy again in November 2023 when he endorsed an anti-Semitic conspiracy theory that Jewish communities push “hatred against whites”.

The X owner responded: “You have said the actual truth,” sparking an advertiser exodus that was reported to have lost the company as much as $75m, per The New York Times.

He made headlines again in the same month after blasting advertisers boycotting the social media platform, boldly declaring: “Go f**k yourself”.

“If somebody is going to try to blackmail me with advertising, blackmail me with money, go f**k yourself. Go f**k yourself. Is that clear? I hope it is,” he said. (Sky News Australia)

Full article and coverage via Sky News Australia

https://www.skynews.com.au/business/media/elon-musk-takes-garm-several-companies-to-court-over-alleged-advertising-boycott-of-x-outlined-in-bombshell-report/news-story/7bac6243aada770042d14ca84afc23e7

Technology News (Media Man Int) https://mediamanint.com/news3.html

Advertising News (Media Man Int) https://mediamanint.com/advertising_news.html

Media News (Media Man Int) https://mediamanint.com/news2.html

Yahoo Finance wins Media Man 'Business News Outlet Of The Month' award

PYMNTS wins Media Man 'Businees News Outlet Of The Month' award

Market, Commodities and Financial News Snapshot via Media Man

August 7, 2024

Australian Dollar: $0.6520 USD (up $0.0024 USD)

Iron Ore Sep Spot Price (SGX): $102.85 USD (down $0.70 USD)

Oil Price (WTI): $72.96 USD (down $1.02 USD)

Gold Price: $2,389.45 USD (down $19.96 USD)

Copper Price (CME): $4.0095 USD (up $0.0085 USD)

Bitcoin: $56,485.71 USD (up 3.10% in last 24 hours)

Dow Jones: 38,997.66 at 5.02pm NY time (up 294.39 points on yesterday's close)

(Roy Morgan Summary)

Combat Sports

UFC.com

Riyadh Season Noche UFC aka UFC 306 (Wikipedia)

Noche UFC aka UFC 306

Combat Sports: MMA

UFC

UFC 304

Manchester, England

Co-op Live @TheCoopLive

July 27, 2024

Main Card:

Leon Edwards vs Belal Muhammad

Tom Aspinall vs Curtis Blaydes

Paddy Pimblett vs King Green

Christian Leroy Duncan vs Gregory Rodrigues

Arnold Allen vs Giga Chikadze

Prelims:

Nathaniel Wood vs Daniel Pineda

Molly McCann vs Bruna Brasil

Caolan Loughran vs Jake Hadley

Modestas Bukauskas vs Marcin Prachnio

Oban Elliott vs Preston Parsons

Muhammad Mokaev vs Manel Kape

Sam Patterson vs Kiefer Crosbie

Mick Parkin vs Lukasz Brzeski

Shauna Bannon vs Alice Ardelean

Videos

Bonus UFC Footage

UFC 304: Pre-Fight Press Conference Highlights
https://www.youtube.com/watch?v=9tvXLF1_YUs&t=49s&ab_channel=UFC

"Just anoteher guy in the way right. I'm chasing the great GSP's record" Leon Edwards

Leon Edwards, Belal Muhammad, Tom Aspinall and more took the stage at the official UFC 304 Press Conference to take questions from the media ahead of UFC 304 on Saturday. (Credit: UFC)

UFC 304 Manchester: Edwards vs Muhammad - TWO CHAMPS
https://www.youtube.com/watch?v=4Re0csXCpEw&t=10s

Tom Aspinall & Michael Bisping CLASH in EA UFC 5
https://www.youtube.com/watch?v=_Up2ahWd9fM&t=8s&ab_channel=UFC

A true battle of the Brits! UFC Interim Heavyweight Champion Tom Aspinall and UFC Hall of Famer Michael Bisping collide in a battle that could only go down in EA UFC 5! (Credit: UFC)

UFC 304: Ceremonial Weigh-In
https://www.youtube.com/watch?v=OD55aqrj7tM&ab_channel=UFC

UFC 304: Post-Fight Press Conference
https://www.youtube.com/watch?v=REkEUBSFenY&ab_channel=UFC

Will Paddy Rise To Superstardom? Paddy Pimblett's UFC Career So Far
https://www.youtube.com/watch?v=p4FKSeZ8Wo4&ab_channel=UFC

UFC 304 Embedded: Vlog Series - Episode 4
https://www.youtube.com/watch?v=h3NnyxoGXMA&t=34s&ab_channel=UFC

Athlete check-ins wrap up for UFC 304; Champ Leon Edwards gets in a late night striking session; King Green goes for a swim; Belal Muhammad trains in the early morning; Curtis Blaydes hits pads in an alley; Media Day kicks off. (Credit: UFC)

UFC 304 Embedded: Vlog Series - Episode 3
https://www.youtube.com/watch?v=s5B4tVRgGvQ&t=4s&ab_channel=UFC

Champ Leon Edwards has a run in with Belal Muhammad; Champ Tom Aspinall is interviewed by Anthony Smith; King Green eats dinner; Molly McCann goes through check-in interviews; Curtis Blaydes trains at the hotel. (Credit: UFC)

UFC 304 Embedded: Vlog Series - Episode 2
https://www.youtube.com/watch?v=vfldMaTo-Xc&t=90s&ab_channel=UFC

Belal Muhammad runs up stairs before traveling to England; Paddy Pimblett and Molly McCann train together; Champ Tom Aspinall packs for the hotel; Giga Chikadze trains with Beniel Dariush; Champ Leon Edwards arrives in Manchester; King Green eats dinner. (Credit: UFC)

UFC 304 Embedded: Vlog Series - Episode 1
https://www.youtube.com/watch?v=8nHgu-VmFr8&t=135s&ab_channel=UFC

Tom Aspinall trains with his dad and shows off his mural; Belal Muhammad eats, trains, and prays; Curtis Blaydes heads to the mountains; Giga Chikadze hangs out at home. (Credit: UFC)

UFC 305: On-Sale Press Conference
https://www.youtube.com/watch?v=5KyXy10ZmmY

Media Man: Thumbs up. Love some of the badass match-ups and promos.

Websites

UFC Official Website
https://www.ufc.com/

UFC 304
https://www.ufc.com/event/ufc-304

UFC YouTube
https://www.youtube.com/ufc

Media Man Int

MMA News (Media Man Int) *in progress
https://mediamanint.com/mma_news.html

Sports News (Media Man Int) *in progress https://mediamanint.com/articles2.html

#UFC304 #UFCManchester #LeonEdwards #BelalMuhammad #TomAspinall #CurtisBlaydes #PaddyPimblett #KingGreen #ChristianLeroyDuncan #GregoryRodrigues #ArnoldAllen #GigaChikadze #UFC #MMA #MMANews #sportsnews #sportsmedia #sportsbusiness #newsfeed #newsfeeds #LiveSports #LiveEntertainment #sportsevents #entertainmentnews #sportsbroadcasting #popculture #trend #trends #trending #buzz #media #mediaman #Manchesteer #England #UK

(Image credit: UFC)

Pro Wrestling Dream Matches: Fantasy Booking

In Case You Missed It!

Back By Popular Demand!

In a WWE ring and/or via WWE Games

Jacob Fatu vs Cody Rhodes. Special ref: Nick Aldis

Tama Tonga vs Randy Orton

CM Punk vs John Cena - Looser Leaves Town

Drew McIntyre vs Seth Rollins

Bron Breakker vs Brock Lesnar

Logan Paul vs Lexis King - Looser Does Social Media Duties For Winner For A Month!

Braun Strowman vs Uncle Howdy

Bo Dallas vs Big Red

Dominik Mysterio and Liv Morgan vs Damian Priest and Rhea Ripley. Special ref: Finn Balor

Karrion Kross vs Tozawa

Grayson Waller vs Austin Theory

Seth Rollins vs Nathan Frazer (NXT @WWENXT )

Tiffany Stratton vs Fallon Henley - Cowbell On A Pole match or looser becomes Jillaroo For A Week, reigniting NXT feud

Iyo Sky vs Sol Ruca

Media Man Int

Dream Matches (Media Man Int) http://mediamanint.com/articles/dream_matches.html

UFC Returns To Vegas

UFC.com

UFC Vegas 93: Alex Perez vs. Tatsuro Taira

Saturday, June 15, 2024

Apex. Las Vegas

Main card

Flyweight: Alex Perez (+150) vs. Tatsuro Taira (-185)

Middleweight: Antonio Trocoli (+625) vs. Ikram Aliserov (-1000)

Featherweight: Timmy Cuamba (-200) vs. Lucas Almeida (+165)

Bantamweight: Douglas Silva de Andrade (+105) vs. Miles Johns (-125)

Flyweight: Asu Almabayev (-500) vs. Jose Johnson (+375)

Prelims Bantamweight: Brady Hiestand (+150) vs. Garrett Armfield (-185)

Flyweight: Tagir Ulanbekov (-225) vs. Joshua Van (+180)

Flyweight: Jimmy Flick (+340) vs. Nate Maness (-450)

Welterweight: Josh Quinlan (-125) vs. Adam Fugitt (+105)

Women's flyweight: Carli Judice (+155) vs. Gabriella Fernandes (-190)

Featherweight: Jeka Saragih (-300) vs. Westin Wilson (+240)

Women's strawweight: Josefine Knutsson (-225) vs. Julia Polastri (+185)

Featherweight: Shayilan Nuerdanbieke (+150) vs. Melquizael Costa (-185)

News

UFC 303: Conor McGregor vs. Michael Chandler Saturday, June 29, 2024

T-Mobile Arena in Las Vegas, Nevada

Main card Lightweight: Conor McGregor (-105) vs. Michael Chandler (-115)

Light heavyweight: Jamahal Hill vs. Carlos Ulberg

Women's bantamweight: Mayra Bueno Silva vs. Macy Chiasson

Middleweight: Joe Pyfer vs. Marc-Andre Barriault

Welterweight: Ian Machado Garry vs. Michael Page

Prelims Featherweight: Cub Swanson vs. Andre Fili Bantamweight: Ricky Simon vs. Vinicius Oliveira

Featherweight: Charles Jourdain vs. Jean Silva

Bantamweight: Payton Talbott vs. Yanis Ghemmouri

Prelims Women's strawweight: Michelle Waterson-Gomez vs. Gillian Robertson

Heavyweight: Andrei Arlovski vs. Martin Buday

Flyweight: Rei Tsuruya vs. Carlos Hernandez

*more details to become available as fight dates become closer

SEO And X Buzz For Pop Culture

Pro Wrestling And Pop Culture Connection

SEO And X Buzz For Pop Culture

Combat Sports and Contact Sports Connection

News Bytes via Media Man

In Case You Missed It; Updated July 18, 2024

UFC Partners With Crown Resorts (Melbourne, Australia)

UFC Teams Up With PCYC (Sydney, Australia), as per tip off 6 months ago

UFC Explored Venue Deal With Manly Warringah Leagues Club (Sea Eagles). Brookville, Sydney, Australia

WWE prepares for show In Germany and Canada; Japan this past week huge success

WWE stars including Cody Rhodes, Rhea Ripley and Rey Mysterio appear on Call Of Duty videogame upgrade

WWE NXT ratings up; TNA Wrestling helped keep positive momentum. TNA's Joe Hendry creates additional buzz, web and social media traffic for NXT. Continues to increase pro wrestling skills, technical etc, Fan signs start to appear on prime WWE brands Raw and SmackDown. NXT's Booker T stirs the pop with Joe Hendry: "What's he doing here"?!

Pro wrestling "forbidden door" strategy helps ignite fan and sports media interest; Fresh dream matches! AEW did start the recent ripple effect!

UFC 303 in Las Vegas over-delivers as management and fighters demonstrate teamwork and massive work ethic

UFC's Dana White X tie ins with Conor McGregor and Michael Chandler indicate that the match will happen this year to fans delight.

UFC staying clear of political drama says Media Man agency; Of course they respect the fight and "fight fight fight" in Trump's will and ability to survive just about anything than a sometimes crazy world can throw at him; "American Bad *ss" - Dana White

Bare Knuckle Fighting Championship enjoys additional media buzz since Conor McGregor deal announced; Website traffic and PPV numbers on the rise - intel

WWE Raw broadcast deal on track with Netflix including in Australia - Jan 2025

Most Valuable Promotions: Jake Paul received alternative fight proposals from would be opponents to replace Mike Tyson. Vs Tyson confirmed for November 15 in Texas

Jake Paul vs Mike Perry in 8-round boxing match on July 21 AEST in Tampa, Florida.

WWE SummerSlam: August 3, 2024. Cleveland, Ohio.
Priest vs Gunther
Rhodes vs Sikoa
Bayley vs Jax
Morgan vs Ripley
Some surprises fully expected! No spoilers!

WWE RAW: This past Raw Big Bronson Reed vs Sheamus help spike X numbers and promotion for 'Twisters' movie; Announcers Michael Cole and Pat McAfee send wrestling media into positive spiral! Whips up X tsunami and storm of movie interest and buzz. 'Twisters' via Univeral Pictures. US release: July 19, 2024

CBD, Canna, alternative health b2b deals prevent in combat sports sector. Carma prevalent brand with Mike Tyson, Ric Flair, Hulk Hogan...

CBD: Matt Riddle, RVD and Sean Morley also prominent figures with other brands, dispensaries and outlets

Pro wrestling and MMA promotions become more educated about benefits of SEO for websites to drive extra quality traffic, buzz. Helps sell more tickets, merch and grab additional balanced and positive news media coverage

Australian boxing gym exploring potential documentary; Australian, Russian and U.S connection. Stay tuned!

Josh Barnett's Bloodspot aka Bloodsport Bushido big hit with fans and combat sports media in Japan. Ryogoku, Kokugikan, Tokyo - June 22, 2024. Game Changer Wrestling next big event: GCW Bloodsport XI - July 28, 2024. Roulette Intermedium. Brooklyn, New York

Australian based sports agency receives additional government backed support; Need to know basis! More selective of brand partners, affiliates and associates. Under the watercooler!

TMZ Sports becomes even more active in pro wrestling, MMA and boxing coverage

ESPN's Pat McAfee of The Pat McAfee Show as broadcast on globally via ESPN, YouTube and socials, continues to ruffle some ESPN top brass feathers and PM's fanbase loves it; Sports Wars YouTube show generates even additional buzz. UFC's Dana White appears on Pat McAfree show and offers pro Trump comments and support.

Additional details to follow.

Media Man

Boxing News

Bloga

Media Man Combat Blog

Media Man Sports Blog

Netflix.com

Combat Sports News

Boxing Fans Rejoice (mainly)

New date announced for Mike Tyson vs. Jake Paul boxing match

The Show Must Go On

New Day Will Help Reduce Churn To "The Big N" Netflix

All Is Fair In Love And War And Pro Combat Sports

Sports Gonzo Report Under The Media Man Watercooler, with Prime and/or Celsius

The well hyped "Iron" Mike Tyson vs Jake "The Problem Child" Paul boxing match to be broadcast globally via Netflix will now take occur on Friday, November 15th after requiring a reschedule due to a recent Tyson medical issue.

The mega combat sports event will happen live from AT&T Stadium in Arlington, Texas, with the already announced Katie Taylor vs Amanda Serrano co-main event rematch.

The decision to reschedule was announced last week following Tyson suffering what was called ulcer complications after boarding a flight. It was stated that Tyson’s doctors instructed him to take it lighter on training for a period of time that caused concern, and rightly so, due to the timeframe in which the July 20th fight was originally set to take place.

The bout between the 58-year-old Tyson and the 27-year-old Paul was first announced in early-March. It will be Tyson’s first fight of any kind since a November 2020 exhibition boxing bout with Roy Jones Jr. which was preceded by a 15-year-gap of inactivity.

Jake's brother, Paul, had offered to sub (take the place) for Tyson a few weeks ago, and that winner would have to change their surname. The brainchild of "The Maverick" aka "Prime Heel" in hardcore pro wrestling circles, never materialized, but the Paul's always have an ace or two up their sleeves. Logan Paul is set to be high up on the WWE SummerSlam card on August 3 in Cleveland, Ohio. ..IO, right Mr Pat McAfee of WWE Raw fame and sports broadcasting and podcasting mastermind.

The upcoming match is forecast to be the biggest broadcast boxing match in modern history.

Netflix Boxing Undercard:

Katie Taylor vs. Amando Serrano (super lightweight title fight)

Julio Cesar Chavez Jr. vs. Darren Till (cruiserweight)

Ashton Slyve vs. Floyd Schofield (lightweight)

*information correct at time of publication

Media Man Int

News

Netflix and Most Valuable Promotions Partner on Jake Paul vs. Mike Tyson, a Global Live Sports Event To Stream Exclusively on Netflix on Saturday July 20 (Media Man Int) *date amended to November 15, 2024
https://mediamanint.com/articles/netflix_and.html

News

Fury vs Usyk

Jake Paul Knocks Out MMA Fighter in Under Two Minutes - 18th April 2021

Muhammad Ali: 50th anniversary of fight that launched a legend - 25th February 2014

Muhammad Ali loses to Gorilla Monsoon! (multimedia) - 1976

Muhammed Ali vs Antonio Inoki

The Ring wins Media Man 'Magazine Of The Month' award

The Sun (Boxing) wins Media Man 'Boxing News Of The Month' award

MVP's international superstar Jake "El Gallo” Paul returns to the ring against his most dangerous opponent to date, bare knuckle boxing champion and MMA star "Platinum” Mike Perry on Saturday, July 20 at Amalie Arena in Tampa, FL, for "Fear No Man” live on DAZN pay-per-view globally.

Boxing trailblazer and unified featherweight champion Amanda "The Real Deal” Serrano to face top-10 IBF, WBO, and WBA ranked Stevie Morgan in co-main event.

Undefeated Florida talents and MVP’s Most Valuable Prospects series standouts Tony Aguilar and Corey Marksman to rematch in 8 round lightweight bout

NEW YORK, NY – June 18, 2024 – Today, MVP announced that international superstar Jake "El Gallo” Paul (9-1, 6 KOs) will return to the ring for "Fear No Man,” a cruiserweight battle against the incredibly dangerous bare knuckle champion boxer and MMA star "Platinum” Mike Perry (5-0, 3 KOs BKFC) on Saturday, July 20 at Amalie Arena in Tampa, Florida, live on DAZN pay-per-view. Paul vs. Perry will be an eight round cruiserweight bout, as Paul faces his most dangerous opponent to date and puts it all on the line in an incredibly risky fight against the baddest bare knuckle boxer of all time ahead of his bout with the Baddest Man on the Planet, Mike Tyson. Boxing trailblazer and unified featherweight champion Amanda "The Real Deal” Serrano (46-2-1, 30 KOs) will also return to the ring against Tampa, Florida's top-10 ranked IBF, WBO, and WBA talent and KO artist, Stevie "Sledgehammer” Morgan (14-1, 13 KOs) in the co-main event. Serrano vs. Morgan will be a super lightweight battle, contested over 10, two-minute rounds as Serrano aims to display her power at super lightweight against the powerful puncher, Morgan, ahead of her clash with Katie Taylor on Friday, November 15. Tickets for Paul vs. Perry and Serrano vs. Morgan at Amalie Arena in Tampa, FL will go on sale Wednesday, June 19th at 12pm ET on Ticketmaster.com.

"Fear No Man” is presented by CELSIUS Live Fit Essential Energy. The undercard will also feature the rematch of Crescent City, Florida's Tony Aguilar (12-0-1, 4 KOs) vs. Orlando, Florida's Corey "2Smoove" Marksman (9-0-1, 7 KOs) in an 8-round lightweight bout. Further undercard fights will be announced in the coming days.

Jake "El Gallo” Paul (9-1, 6 KOs) has shown tremendous growth as a boxer on his path to becoming a world champion, and now will face his most dangerous opponent to date, Mike Perry, on Saturday, July 20. Perry's formidable knockout power and fearless mentality will pose a true risk and test for Paul as the 27-year-old aims to prove he has what it takes in the ring against his second youngest opponent to date, the 32-year-old Perry, who is one of the world's most feared fighters and the baddest bare knuckle boxer of all time. Paul will nevertheless put it all on the line ahead of his bout against the Baddest Man on the Planet, Mike Tyson on Friday, November 15. Since turning pro in 2020, Paul has collected multiple accolades for his commitment to the sport of boxing, including ESPNRingside's 2021 Knockout of the Year, Sports Illustrated's 2021 Breakout Boxer of the Year, ESPNRingside's 2022 Viral Moment of the Year, and was the cover of Sports Illustrated's "The 50 Most Influential Figures in Sports” issue, awarded specifically for his groundbreaking work to revolutionize the sport through equitable pay, providing a platform for young fighters, and his support of female boxers. Paul also recently announced a partnership with USA Boxing ahead of the 2024 Paris Olympics, continuing his mission to elevate the sport and its future champions.

Since headlining his first fight, Paul has broken records at every arena he's fought at during his professional career, including his first fight at Tampa's Amalie Arena, Paul vs. Woodley II, which set the record for the highest combat sports gate in the arena's history. Paul now returns to challenge his own record at Amalie Arena.

"When Paul vs. Tyson was rescheduled, I knew immediately that I wanted to still fight on Saturday, July 20. Now, as I prepare for my fight against Iron Mike, there's no better opponent for me than Mike Perry,” said Jake Paul. "He's a proven knockout artist who has shown to be a maniac in and out of the ring. This is the perfect experience for me to gain in advance of facing Mike Tyson. But getting that experience comes with risk. Those who know me know I'm a risk taker and while ‘Platinum' Perry might try to end me, I'm Titanium Jake Paul and I fear no man. I'm going to get the W and give everyone a preview of what I'm bringing to the ring against Mike Tyson. Tune in on DAZN PPV as I return to Tampa and send ‘Platinum' Perry the Platypus back to bare knuckle for good.”

"Platinum" Mike Perry (5-0, 3 KOs BKFC), one of the most dangerous fighters in combat sports, steps into the ring with Jake Paul following his fearsome career across the UFC, Triad Combat, and bare knuckle boxing. Following his 14-win career in the UFC, boasting 11 wins by knockout, Perry made his Triad Combat debut in November 2021, taking on 27-3, 21 KOs seasoned boxer Michael Seals, demonstrating his ability to handle power punchers and outworking Seals to a split decision victory in the bout. Less than three months later, Perry made his bare knuckle boxing debut with BKFC, securing his first win over Julian Lane in 2022, which he followed with a thrilling win over dynamic striker Michael "Venom” Page later that year. Perry's bout with former UFC champion Luke Rockhold in April 2023 ended decisively with a second-round knockout, highlighting Perry's striking power and relentless pressure from the opening bell. In his BKFC "King of Violence” title fight in December 2023 against Eddie Alvarez, the first-ever fighter to become a champion in both UFC and Bellator, Perry displayed his vicious power yet again with a second round TKO due to corner stoppage. Perry earned the 2023 Bare Knuckle Fighting Championship Male Fighter of the Year and in April 2024, he expanded his undefeated record to 5-0 with a first-round KO of UFC veteran Thiago Alves. The bout served as the latest testament to the power, tenacity and skill Perry will bring to the ring against Jake Paul on Saturday, July 20 for "Fear No Man”.

"Jake Paul claims he fears no man, but on Saturday, July 20, the world will see the truth: he just made the worst mistake of his life in trying to get through me before Iron Mike,” said Mike Perry. "I'm going to make it look easy on Saturday July 20th, and I'm going to teach Jake Paul the most he's ever learned about fighting."

Amanda Serrano (46-2-1, 30 KOs), the first-ever Puerto Rican undisputed world champion, started her current featherweight title reign by defeating Heather Hardy in a brutal 10-round fight in 2019 to win the WBO belt, and has since defended her WBO belt six times. Serrano offered Hardy redemption in August 2023, but successfully defended her undisputed featherweight world champion title for the first time in a decisive 10 round unanimous decision victory. Serrano also won a blood-soaked war against WBA featherweight champion Erika Cruz in February 2023, which made her the undisputed featherweight champion. Serrano's decisive win against Cruz followed her previous win over Sarah Mahfoud in Manchester, England that added the Dane's IBF title to her WBO, WBC, and IBO featherweight belts. Her historic clash against Katie Taylor at Madison Square Garden in 2022 earned recognition as Sports Illustrated's Fight of the Year and The Ring's Event of the Year and was further nominated for Event of the Year by Sports Business Journal. Most recently, Serrano took home a unanimous decision victory against her mandatory WBO challenger Danila Ramos, making history in the first-ever women's unified world championship to be fought over 12, three-minute rounds, equal to any men's championship fight, and marking the first time a women's fight has gone the full 12x3. Serrano threw a career high of 1103 punches in the bout. In honor of her trailblazing achievements inside and outside the ring, Serrano was also recently awarded the Boxing Writers Association of America (BWAA) Female Fighter of the Year for 2023. Following her bout against Stevie Morgan on Saturday, July 20, Serrano is set to face Katie Taylor in the most anticipated women's boxing rematch in modern history, for the undisputed super lightweight women's championship. Taylor vs. Serrano will be the co-main event of the rescheduled Jake Paul vs. Mike Tyson mega-event at AT&T Stadium on Friday, November 15.

"I've already been preparing for a fight on Saturday, July 20, and even though I'll now be waiting a little longer for my rematch with Katie Taylor, this is an opportunity for me to face another tough boxer in Stevie Morgan in Tampa,” said Amanda Serrano. "My opponent has 13 KOs, more than almost every other active female boxer, but I fear no woman – I embrace the war. I look forward to seeing all my Puerto Rican fans in Tampa for my 50th professional fight to show the world my skills at super lightweight, live on DAZN PPV.”

Stevie Morgan (14-1, 13 KOs), the 34-year-old 5'8” lightweight talent, has established herself as a formidable force in the boxing world. Born and raised in Tampa, Florida, Stevie was an athlete throughout her school years, excelling in track and field, basketball, and football. Her journey into boxing began just a year before her first amateur fight, under the guidance of coach John Cassella. As an amateur, Stevie quickly rose to prominence with around 40 fights and accolades such as Outstanding Female Boxer and Florida Golden Gloves Champion. Stevie made her professional debut on June 18, 2022, with Brandi Mccain's One One Six Promotions in Memphis, Tennessee. Under the expert training of Monyette Flowers at Flowers Boxing Lab, she has continued to build on her amateur success as a professional. Now in just her second year as a pro, she is currently ranked by the WBC and is in the top 10 of the IBF, WBO, and WBA world rankings.

"We've been training for an opportunity like this, and I want to give full respect to Amanda for all she has done in her career and for women's boxing,” said Stevie Morgan. "In this sport, though, in order to make a name, you have to take a name. I have 13 KOs and nothing will be sweeter than making Amanda Serrano number 14. Come fight night on Saturday, July 20 there will be fireworks!”

"The stakes are high for every single one of MVP's fighters stepping into the ring on Saturday, July 20. For Jake and Amanda, the pressure is on to emerge with a W against two very dangerous opponents in Mike Perry and Stevie Morgan,” said Nakisa Bidarian, co-founder of MVP. "Jake Paul is facing a monster in Mike Perry. Amanda Serrano is going in there with a fighter who has 13KOs in 15 fights. Nothing is a given for our two superstars. We also have an incredible lineup of undercard fights coming together, the first of which features highly talented lightweight prospects Aguilar vs. Marksman. This fight will see these young talents putting their undefeated records on the line and working to set a new precedent for hopeful title contenders in the sport. We are excited to return to Tampa and put on another heart racing night of fights.”

Joining the undercard will be a battle of two of boxing's up-and-coming lightweight prospects, Tony Aguilar (12-0-1, 4 KOs) vs. Corey Marksman (9-0-1, 7 KOs). The two were longtime amateur rivals before turning pro, and now look to secure Florida bragging rights during the bout. The 25-year-old Aguilar, a Crescent City, FL native, returns to the ring off his latest three thrilling fights on MVP's Most Valuable Prospects series, including his initial bout against Marksman on Most Valuable Prospects 5 in February 2024. He proudly represents his Mexican heritage in the ring, and is a relentlessly hard-working fighter who will look to keep the action high and his opponent guessing in his eagerly-anticipated rematch against Orlando, Florida's Marksman. In the pair's recent faceoff, the 23-year-old Marksman matched Aguilar's energy and met the challenge with his own aggression and power. Aguilar, promoted by boxing legend Christy Martin, and Marksman fittingly fought to a split draw, a decision each will look to right in their favor on Saturday, July 20 in their first major PPV appearances.

"It's great to have Jake Paul back on DAZN in another action packed, high risk fight,” said Jared Kass, SVP North America of DAZN. "With an unprecedented number of top-tier fights every year of DAZN, we are pleased to be adding another huge fight to our already packed summer schedule. Watch the fight exclusively live Saturday, July 20, only on DAZN PPV.”

Paul vs. Perry and Serrano vs. Morgan: "Fear No Man” is produced and marketed by MVP with Boxlab Promotions serving as the official licensed promoter and is distributed by DAZN pay-per–view. CELSIUS Live Fit Essential Energy, maker of lifestyle energy drink, is the exclusive energy drink sponsor of MVP. Additional information will be announced in the coming weeks.

For more information, follow on X via @MostVPromotions and @DAZNBoxing or on Instagram via @MostValuablePromotions and @DAZNBoxing.

About MVP

MVP was founded by Jake Paul and Nakisa Bidarian in 2021. With the mission to provide more creative control to fighters, MVP works to identify, grow, and maximize return for its own events and talent partners. One year into its inception, MVP was nominated as one of the prestigious Sports Breakthroughs of the Year in 2022 by Sports Business Journal. MVP have produced Jake Paul's last five global pay-per-view events, including the recent Paul vs. Diaz match. The promotion company also signed one of the most decorated Hispanic athletes of all time, Amanda Serrano in its first year. Serrano and MVP made history in April of 2022 when Serrano went head to head with Katie Taylor, marking the first female fight to headline at Madison Square Garden, recently earning a nomination for Event of The Year by Sports Business Journal. Co-founder Nakisa Bidarian was an executive producer of the historic Triller Presents Mike Tyson v. Roy Jones Jr., which was the 8th most bought pay-per-view event in history.

About DAZN

DAZN is the home of European football, women's football, boxing and MMA, and the NFL (excl. USA). We are building the ultimate sports entertainment platform, based on premium sports rights, world-leading tech, and multi-platform distribution. DAZN believes that fans from across the globe should be able to watch, read, bet, play, share, socialise, buy tickets and merchandise, all in one place, with one account, one wallet and on one app.

For more information on DAZN, our products, people, and performance, visit dazngroup.com.

Vinik Sports Group/Tampa Bay Lightning/AMALIE Arena:

The three-time Stanley Cup Champion Tampa Bay Lightning (2004, 2020, 2021) of the National Hockey League and the leasehold rights to AMALIE Arena, the 19,092-seat home in which the team plays its games, were purchased by Tampa Bay Sports & Entertainment, an entity established by Chairman and Governor Jeff Vinik, in March of 2010. Since that time, the Lightning and the arena have undergone a complete brand and business transformation, featuring a $100 million dollar renovation of the publicly owned facility as well as back-to-back Stanley Cup Championships in 2020 and 2021. AMALIE Arena serves as the centerpiece of the vibrant Water Street district of downtown Tampa, a development spearheaded by Vinik, in a partnership with Strategic Property Partners. In February of 2020, the organization announced the creation of Vinik Sports Group, which now serves as the parent company of the Lightning, AMALIE Arena and other sports and entertainment assets, including management of the Yuengling Center on the campus of the University of South Florida, as well as multi-media rights for USF Athletics. AMALIE Arena hosts over 200 events per year with over 2 million guests walking through the doors, while Yuengling Center hosts over 250 events per year with over 1 million guests. Both have the mission to provide world-class entertainment for sports fans and music enthusiasts alike.

News

Combat Sports News

Boxing Fans Rejoice (mainly)

New date announced for Mike Tyson vs. Jake Paul boxing match

The Show Must Go On

New Day Will Help Reduce Churn To "The Big N" Netflix

All Is Fair In Love And War And Pro Combat Sports

Sports Gonzo Report Under The Media Man Watercooler, with Prime and/or Celsius

The mega combat sports event will happen live from AT&T Stadium in Arlington, Texas, with the already announced Katie Taylor vs Amanda Serrano co-main event rematch.

The upcoming match is forecast to be the biggest broadcast boxing match in modern history.

Netflix Boxing Undercard:

Katie Taylor vs. Amando Serrano (super lightweight title fight)

Julio Cesar Chavez Jr. vs. Darren Till (cruiserweight)

Ashton Slyve vs. Floyd Schofield (lightweight)

*information correct at time of publication

Media Man Int

News

Fury vs Usyk

Jake Paul Knocks Out MMA Fighter in Under Two Minutes - 18th April 2021

Muhammad Ali: 50th anniversary of fight that launched a legend - 25th February 2014

Muhammad Ali loses to Gorilla Monsoon! (multimedia) - 1976